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Walmart: Partners with Shopify to expand its online marketplace | Fintech InShorts: Latest fintech news, analysis by experts
Monday, December 23, 2024

Walmart: Partners with Shopify to expand its online marketplace

Walmart: Partners with Shopify to expand its online marketplace

  • Walmart announced a new partnership with e-commerce shopping platform, Shopify, now used by over 1 million businesses
  • Then the deal will open Walmart’s Marketplace to Shopify’s small business sellers
  • The partnership will greatly expand the reach of the participating brands by placing them in front of Walmart Marketplace’s 120M monthly visitors
  • Walmart, meanwhile, has been steadily working to make its own marketplace a more competitive offering
  • The partnership arrives at a time when the coronavirus pandemic has sent record numbers of consumers to shop online
  • With the launch of the Shopify integration, Walmart’s focus will be on those brands that can meet its shoppers’ needs

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