- Mitch Eggers has been appointed as COO and chief scientist at VaticAI, an adtech firm specializing in AI-driven solutions.
- VaticAI, founded in 2018 and based in New Jersey, claims to be the only generative AI search platform combining search advertising accuracy with internet-scale data.
- The platform can analyze 1.2 trillion web interactions and integrates with platforms like Google, Facebook, and Instagram.
- Eggers will lead data science initiatives for AI-driven audience intelligence products, including VectorMath, which provides predictive financial qualification services.
- CEO Dilip Krishnan calls Eggers a “game-changer” and highlights his 30 years of experience in advanced analytics.
- Before joining VaticAI, Eggers was the chief data scientist at DAIVID and previously worked at Lightspeed Research and Kantar Profiles.