- SuperDraft, Inc., a New Hampshire-based provider of a daily fantasy sports platform, Caesars Entertainment, Inc. (NASDAQ: CZR)
- The amount of the deal not disclosed
- With the investment, Caesars also takes an initial minority equity position with an option to increase its stake over time up to 100% at pre-determined levels
- The deal aims to complement Caesars mobile sports and gaming network by adding a fantasy sports platform, further strengthening its pipeline to customer acquisition
- SuperDraft will join the company’s online brands, World Series of Poker, Caesars Online Casino, and, upon the acquisition’s close, William Hill, as part of a full slate of mobile and online gaming channels
- SuperDraft, which operates across seven professional sports in over 35 states, will also launch its first $1m tournament on February 7th – the SuperMillion Big Game contest
SuperDraft: Receives Strategic Investment from Caesars Entertainment
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