- Pipedrive, a New York-based provider of a CRM platform for sales and marketing teams, received a majority investment from Vista Equity Partners
- Vista’s investment and partnership will further fuel Pipedrive’s expansion by helping the company grow and optimize its product portfolio
- Pipedrive provides a CRM platform that uses artificial intelligence and automation to help sales teams manage leads and deals efficiently
- Today, it used by sales teams at more than 95,000 companies worldwide
- The company also has offices across Europe and in the US
- Following the deal, Pipedrive’s existing investors will continue as minority investors in the company and will partner with Vista and the Pipedrive team
