Fiji Kava Launches on Alibaba’s Tmall
- Fiji Kava (FIJ) launches on Alibaba’s Tmall e-commerce platform to reach more consumers in China
- FijiKava is a health and wellness company known for its natural products designed to reduce anxiety, promote relaxation, improve sleep and support sports recovery
- CEO Anthony Noble said the company was delighted to launch on Tmall to begin building its sales footprint in China
- The Tmall launch was facilitated through a previously announced partnership with PuMate
- FijiKava dipped 3.23 per cent, trading at 6 cents at 1:05 pm AEDT
