Bynder Receives Majority Investment from Thomas H. Lee Partners
- Bynder, an Amsterdam, Netherlands-based digital asset management (DAM) company, received a majority investment from Tomas H. Lee Partners
- The amount of the deal was not disclosed. The transaction is expected to close in early 2023
- The company provides a cloud-native digital asset management platform that improve the creation, management, and distribution of marketing assets
- Its platform helps thousands of companies, including Spotify, Puma, Five Guys, and Icelandair
- Founded in 2013 by Chris Hall, who will continue to serve on its board, the platform has eight offices around the globe, including the Netherlands, the United States, Spain, UK, Australia, and UAE
