- Simporter, an Atlanta, GA-based SaaS startup that uses Artificial Intelligence to predict consumer demand for new products, closed a $600k seed funding round
- The round was led by Startup Wise Guys, with participation from angel investors from Denmark, Estonia, Japan, and other regions
- Mitch Barns, former CEO of Nielsen Inc., also invested and joined Simporter’s advisory board
- Led by Dillon Hall and Tim Hall, Simporter provides an AI software platform that predicts sales for consumer products before and after they go to market
- Manufacturers and retailers use it to pinpoint which products consumers truly want and how often they’ll buy
- The company is based in Atlanta, Georgia with its development team in Kyiv, Ukraine