- Intellimize, a San Mateo, CA-based leader in AI-driven, intelligent website optimization, raised $12m in additional Series A-1 funding
- The round, which brings the company’s total raised to $22m, was led by Addition, with participation from previous investors
- The company intends to use the funds to expand adoption of its intelligent website optimization solution
- The company serves such companies as Snowflake, Sumo Logic, Bill.com, Tableau, Unilever Prestige, and Chrome River, among others
- Intellimize uses machine learning to optimize the individual steps of each unique buyer’s journey in real time and automatically adjusts web pages
- In addition to the funding, former Tableau CMO Elissa Fink joined Intellimize’s board of directors